Ford Philippines Launches New Service Initiatives To Boost Ownership Experience

Ford Philippines today launched new service initiatives designed to provide ease and convenience in owning a Ford vehicle, boosting the overall ownership experience for its customers.  

With Ford Family Guarantee, Ford owners get access to a next-generation owner experience with a suite of product and service offerings that aim to build long-term trust and confidence.

“We understand our customers have busy lives and want convenience on their terms. With Ford Family Guarantee, we are committed to take the ownership experience to the next level by making every customer interaction with us easy, convenient, and more personalized – all to deliver on our mission of treating customers like family,” says Mike Breen, managing director, Ford Philippines.

Under Ford Family Guarantee are the following service initiatives that Ford owners can avail:

1. Express Service

Express Service is now available to customers who prefer to have their vehicles serviced in a faster and more efficient way than regular maintenance. The program is designed to be performed within a period of ninety (90) minutes, inclusive of a car wash.  

“By offering Express Service, we recognize the dynamic and fast-paced lifestyles of our customers who want to save time so they can go back on the road quicker,” adds Breen.

Customers can avail of Express Service by contacting the service department of their preferred Ford dealer. The program covers select Ford vehicle models.

• Pickup and Delivery

Pickup and Delivery is now available to customers who are interested to have their Ford vehicle serviced without interrupting their day. Participating Ford dealers will pick-up the vehicle from the customers, service their vehicles, and bring the vehicles back to the customers’ preferred location. With Pickup and Delivery, customers can avail of expert maintenance with door-to-door service.

Customers are advised to check with participating Ford dealers their respective terms and conditions for the service, including area of coverage and fees and charges.

3)  Mobile Service Vehicle
Very soon, Ford Philippines will also offer Mobile Service Vehicle, which essentially is a Ford service facility on-the-go. A mobile service vehicle will provide customers with a convenient option to service their vehicles at specific locations while receiving the same quality and expertise of Ford technicians using genuine Ford tools and parts. Services covered include oil and fluid change, wiper replacement, battery replacement, tire rotations, brake services, module software update, among others.

“Our commitment this year is to continuously expand our product and service offerings under Ford Family Guarantee,” says Breen. In 2022, Ford launched a number of product and service offerings that made it easy, convenient and hassle-free to own a next-generation Ford Ranger and Everest. These included the Ford online reservation portal, 5-year warranty, FordPass mobile application, and access to ARB 4×4 accessories.

Enhanced Parts Availability

The Ford Family Guarantee program is also strongly supported by Ford’s continuing effort to further improve parts accessibility and availability. By next quarter, a new Ford parts warehouse facility in the Philippines will be operational that will change the experience of customers when it comes to parts availability.

With modern building and racking infrastructure, the facility will be one of the biggest parts warehouses in Southeast Asia with an area size of over 13,000 square meters and can store up to 37,000 vehicle parts. This would mean an enhanced experience for Ford customers, as parts will be available when needed with a shorter lead time.

To find out more about the Ford Family Guarantee, log on to www.ford.com.ph or visit your nearest Ford dealership.

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