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Over the course of the past decade, the need for more innovative solutions to address demands of modern businesses has rapidly increased. There is also a renewed pressure on corporations to hold themselves accountable, be transparent with consumers, and offer more sustainable solutions, further stressing the importance of innovation to address both the business demand and the need to have the least possible impact on the environment.
In the recently concluded Fusionâthe 13th iteration of the annual media event hosted by Epsonâthe global technology leader in innovative solutions drummed up excitement as it shared its extensive range of products and assured that businesses can be a step ahead on the demands of both the present and the future while still being sustainable.
âEpson aspires to be an indispensable company,â said newly appointed Epson Philippines President and Director Masako Kusama, as she welcomed media attendees to the first face-to-face Fusion since 2019. âWe work hard to be trusted throughout the world by staying true to our commitment to openness, customer satisfaction, and sustainability.â
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Eduardo Bonoan, General Manager of Marketing Division at Epson Philippines, officially opens Epsonâs annual media event by introducing the companyâs new president and director.
âOur strong stance on creating the least possible impact on the environment is rooted in our belief of âBetter Products for a Better Futureâ,â said Eduardo Bonoan, General Manager of Marketing Division at Epson Philippines. âPlanning for the future demands a strong commitment toward environmental conservation and protection, and this is why we strive to create innovative, reliable, recyclable, and energy-efficient products,â he added.
With a rich history in innovation, Epsonâs extensive portfolio boils down to three key technologies: 1) PrecisionCore printhead technology for heat-free printing; 2) 3LCD Liquid Crystal technology for more brilliant images; 3) and Force Sensor technology for robotics. These technologies are well-integrated into everything Epson develops, ensuring high quality and performance, adaptability, and efficiency down to the very last detail.
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Thea Maria Austria, Epson Philippinesâ Department Manager for Corporate Commercial and Industrial Product Management, talks about the wide range of applications of Epsonâs SureColor signage printers.
High quality solutions for business
It is no secret that Epson is a leader in the printing industry. As the bestselling printer brand in ASEAN, the company has developed an extensive portfolio of different printer models to suit every business need and customer requirementsâfrom output as large as outdoor signage and vehicle wraps, down to smaller creations such as fine art and stickersâwhatever the application, Epson has it covered.
âOur printers are engineered to excel in in image quality, productivity, and reliability,â said Bonoan. âThese are the main reasons why Epson is the leading and most preferred brand when it comes to printing solutions.â
To ensure that its printers are performing at their best and that no detail is missed, Epson Genuine Inks were carefully produced following the most stringent quality control standard to deliver high-quality prints with consistent and long-lasting brilliance.
âIt has always made perfect sense to use Epson Genuine Inks,â said Bonoan. âPaired with our award-winning print heads, our customers and partners alike are assured that they get the same consistency and ink yields as expected, down to the last drop.â
Sustainability at the core of Epsonâs technology
For nearly four decades, Epson has been at the forefront of printing technology. The market leader continually seeks to find new ways to innovate and meet the ever-changing market demands.
Now more than ever, the company is focused on creating an environmentally sustainable future through its efficient, compact, and precise technologies in its printers and projectors.
âThrough Epsonâs heat-free technology, our inkjet printers shorten the printing process by removing the stages that use heat. Not only do we reduce power consumption, but we also save time with efficient high-speed printing. At the end of the day, we are able to bank on productivity, as well as deliver value by reducing environmental impact and creating a sustainable printing ecosystem,â said Bonoan.
âMoreover, Epsonâs innovative 3LCD technology allows our laser projectors to deliver vibrant, true-to-live images with higher color brightness and wider color spectrum, but utilize fewer watts and ultimately reduce energy consumption. No mercury is used in the production, which avoids the use and disposal of five lamps throughout the productâs lifespan, significantly reducing environmental impact,â he added.
âBy focusing on the details that can make a world of difference, we want to offer the best of both worlds when it comes to sustainability,â said Kusama.
Innovative solutions for the Next Normal
As the world continues to reopen, the hybrid set-up is likely to become the new normal for majority of the sectors. Epson offers a wide range of solutions to help consumers adapt to the world post-pandemicâfrom Epsonâs Hyflex Solution for learning institutions to computer-aided design (CAD) printers for technical professionals.
For education, Epson is big on details to inspire learning discovery. Its Hyflex Classroom solution is designed to accommodate the simultaneous teaching of in-person and online students. The classroom setup puts Epsonâs visual products at the forefront: interactive projectors as the interactive display for convenient annotation and collaboration between teacher and students; a document camera as a visualizer tool for sharing physical materials that cannot be digitized; an entry projector to monitor online attendees; and a multi-function printer to directly print lessons with the annotations from the projector.
Meanwhile, Epson also offers collaborative solutions to businesses who are adapting a hybrid work arrangement moving forward. Whether one is working from home or printing out documents to take to a job site, Epson offers a variety of desktop and floor-standing CAD technical printers that are appropriately sized, scaled, and priced for small office use, including multifunction printers with built-in scanners to archive, share, and copy large documents.
âWith hybrid life likely to become the new normal, having the flexibility is an essential,â said Bonoan. âOur wide range of solutions aims to help our consumers adapt more quickly without losing productivity and collaboration.â
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